COVID-19 Joint Information Center Update: January 12, 2021

UPCOMING WEBINARS

Tuesday, January 12, 1-2:00 p.m.

Small Enterprise Strategy to Cybersecurity

Offered by: Justin Smith, Midshore Expertise Companies LLC

It’s paramount that, as a enterprise group, we maintain this matter recent in everybody’s thoughts and included in enterprise technique. No matter you probably have 5 workers or five-hundred. We are going to cowl the 5 areas of the NIST Cybersecurity Framework, Determine, Detect, Defend, Reply and Recuperate and easy methods to body small enterprise IT technique to them.

Wednesday, January 13, 10-11:30 a.m.

Are You Driving the Means of Your Money Stream…Or Being Swept Out to Sea?

Offered by: Bev Stitely, Tax Strategist, Enrolled Agent, Proprietor, Saunders Tax & Accounting

Be a part of this informative webinar to discover ways to the place your cash goes, management its circulate, predict future income, and be sure you are paid first!

Wednesday, January 13, 1-2:15 p.m.

Understanding Fb & Instagram Posts, Adverts, advert Analytics for Your Enterprise

Offered by: Dave Barnhart, ManningMedia Advertising and marketing Options

Be taught the information and tips for maximizing your Enterprise Web page. When is one of the best time to submit? How usually? Tips on how to interpret your analytics and all of the Fb and Instagram advert varieties and the entire suite of Fb promoting platforms together with Messenger, Fb Viewers Community, and Fb Market.

Thursday, January 14, 10-11:30 a.m.

Utilizing LinkedIn to Develop Your Enterprise & Buyer Listing

Offered by: Dennis Ottey, Antonio Guerrero, Dott Digital Advertising and marketing

Be a part of Dott Digital Advertising and marketing specialists to discover ways to develop what you are promoting and form that buyer! 

Thursday, January 14, 1-2:00 p.m.

A Roadmap to Your Skilled Internet Presence

Offered by: Theresa Stacy-Ryan, President of tmsr Design Supply LLC

Take a journey to create a roadmap for placing your finest foot ahead on the net. Learn to get began, the highway bumps to keep away from, and easy methods to navigate being discovered on the World Broad Internet. Do Area Registrar, web site hierarchy, model identification, mobile-first responsiveness, CMS, HTML5, SSL, search engine optimisation, UX, and DM imply something to you? They may after we’ve taken this one-hour webinar journey collectively!

Tuesday, January 19, 11:00 a.m. – 12:00 p.m.

The Necessities of Social Media

Offered by: Jude Cyhpher, Graduate Assistant, Maryland SBDC

Studying how social media can assist you accomplish your objectives and develop what you are promoting by means of finest practices and trade traits is vital to beginning a brand new enterprise. Be taught methods and ideas that can provide help to efficiently attain your target market.

Tuesday, January 19, 1-2:30 p.m.

Constructing Blocks of Mental Property (IP)

Offered by: Kevin McDermott, Esquire

Be a part of this seminar to find the essential components of patents, copyrights, commerce secrets and techniques, commerce costume, and logos/service marks.

Wednesday, January 20, 1-2:30 p.m.

Anti-Social: Tips on how to Promote Your Enterprise With out Social Media

Offered by: Melody Belotte

Is it doable to construct a powerful advertising and marketing technique in 2021 that doesn’t fully revolve round social media? Be a part of strategist and advertising and marketing professional, Melody Belotte, to discover alternate methods to advertise what you are promoting and uncover which of them might be a great match on your particular trade, target market and particular person talent degree.

Thursday, January 21, 10-11:30 a.m.

An Choice for Your Enterprise Enterprise….FRANCHISING!

Offered by: Richard Bock, FranNet

Be a part of us for this detailed franchise possession workshop from the enterprise specialists at FranNet. Designed simply so that you can reply all these preliminary questions on enterprise and franchising fundamentals. Cease climbing the company ladder, and create your individual!

Thursday, January 21, 1-2:15 p.m.

New 12 months, New Message: Plan Your Enterprise Advertising and marketing for 2021

Offered by: Pieter Bickford, Advertising and marketing Govt, HighRock Studios

With the busy vacation season behind us, January is a good time to plan out your advertising and marketing for the 12 months. Be a part of the specialists at HighRock to discover ways to manage your advertising and marketing objectives and strategize your messaging for 2021.

Monday, January 25, 10:30-11:30 a.m.

Advertising and marketing 101

Offered by: Lennart Elmlund, LGE Designs Worldwide Company

In what methods is advertising and marketing completely different from gross sales? How are you going to get probably the most bang on your advertising and marketing greenback? What types of advertising and marketing do you have to take into account? These and lots of extra questions shall be mentioned.

Tuesday, January 26, 11:00 a.m. – 1:00 p.m.

Enterprise Plan Fundamentals & Functionality Statements

Offered by: John Hickman, Jap Area Director, Maryland Small Enterprise Improvement Heart and Arthenia LeFlore, Procurement Specialist, Maryland Procurement Technical Help Heart

Be taught the essential components of a marketing strategy and easy methods to construction writing an efficient plan to maximise your mortgage potential. Authorities contracting is a really aggressive market! Contractors should know easy methods to distill the knowledge that’s most essential to a specific decision-maker, state it in a transparent concise method and reinforce its significance to the prospect.

Wednesday, January 27, 11:30 a.m. – 1:00 p.m.

Key Census Program and Instruments for Entrepreneurs and Enterprise House owners: A Strategic Strategy

Offered by: Andrew Hait, Financial Administration Division, U.S. Census Bureau

This webinar will present an summary of key Census (and non-Census) demographic and enterprise knowledge packages that entrepreneurs and enterprise homeowners can use to higher perceive their markets from the start-up part to growth issues. Tune in for the interactive, dwell demo of the free Census Enterprise Builder knowledge software that companies can use to entry these knowledge.

Wednesday, January 27, 1-2:15 p.m.

Getting the Most from Your Internet Presence and Improvement

Offered by: Ali Stamathis, Enterprise Sustainability Heart, Maryland SBDC

Be a part of this session to assemble useful advertising and marketing tricks to assess your digital footprint. We are going to determine what your internet presence wants so as to be accessible and searchable to a web-based buyer base. We are going to cowl points on easy methods to determine what you are promoting wants on the net, and what that you must do to create subsequent steps to realize your digital objectives. Concepts will help you in pondering like a buyer and taking advantage of your on-line efforts!

Thursday, January 28, 1-2:30 p.m.

Enterprise Mannequin Design Success in Unsure Occasions

Offered by: Dr. Winsome Leslie, President and Ceo of DevSolutions Consulting

Entrepreneurs within the face of COVID19 have to be agile to adapt and pivot in a state of affairs of uncertainty. This presentation will describe these strategies, with their emphasis on the consumer and on fixed enchancment and present members how these instruments are related within the present surroundings.

Registration is now open for the first-ever digital SMARTProc GovCon on January 22, 2021.

For almost twenty years SMART PROC GOVCON has helped small companies navigate the federal procurement system with focus areas on the contracting and packages at Fort Detrick, Aberdeen Proving Floor, Fort Meade, and the Civilian Companies within the Mid-Atlantic Area. This 12 months, the Mid-Atlantic’s best-kept secret shall be held just about. The Fort Detrick Alliance is proud to sponsor this occasion in its 18th 12 months. It’s the premier occasion to convey collectively authorities and trade to supply invaluable perception on federal procurement priorities for FY21 and past.

FREE NFIB Webinar: What You Must Know on Making use of for A Second (or preliminary) PPP Mortgage!

Don’t miss NFIB’s PPP and COVID-19 specialists, Beth Milito and Holly Wade, as they go step-by-step on easy methods to apply for a PPP mortgage:

• Who’s eligible?
• The place to use?
• New software kind
• Tips on how to calculate mortgage quantity
• And extra!

(When you have EIDL or Covid paid sick go away questions, we welcome them as nicely!)